Retail

Why Digital Signage Content Design Is The Best Way To Connect Locally

Brand Strategy, Customer Experience, Digital Experiences /

With the introduction of digital displays and, more importantly, the limitless possibilities of digital signage content designs, signage has entered the technological era. Any screen that a company can use to display any type of content, such as public information, internal content for employees, product and service offerings to customers, and promotions driving brand awareness, […]

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How the Circular Economy Builds Customer and Brand Loyalty

Retail, Retail Design, Specialty Retail /

Circular retail services are gaining popularity among businesses looking to limit their environmental impact and remain relevant in a changing landscape. With society in the early stages of developing effective closed-loop business models, we set out to investigate best retail practices within the circular economy. The study focuses on three key sections – refill, return,

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5 Promising Examples Of Prosperous Brands Using Circular Business Models

Packaging Design /

The global prevalence of climate-related disasters has increased the focus on finding solutions to the climate crisis. According to the most recent Nielsen Global Corporate Sustainability report, 66% of consumers, up from 50% in 2013, are willing to change their purchasing habits to help the environment. Brands with sustainable initiatives have grown by 4% in

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The Circular Economy Webinar

The world as we know it is changing. Human reliance on plastic, combined with its long lifespan, has resulted in a global buildup of plastic waste. According to research, the average American generates nearly 221 kilograms of plastic waste per year, creating billions of tonnes of waste worldwide. With this in mind, and with increased

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various juices on display on a grey background

11 Best Better-For-You Food Packaging Design Strategies For Grocery Store Success

Brand Strategy, Packaging Design /

The trend towards better-for-you foods and beverages has been ongoing and continues as the pandemic reignited our desire to be healthy. In fact, 93% of people say they eat healthy some of the time, while 63% say they eat healthy most or all of the time, and 52% follow some kind of eating pattern, up

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Why Multi-Use Retail Spaces Are Key To Successful Retail Stores

Retail, Retail Design /

The number of multi-use retail spaces has increased dramatically as retail stores have become increasingly focused on providing a unique, memorable experience for their customers. Retailers are increasingly blurring the line between a shopping destination and a lifestyle destination, with more stores offering multiple in-store experiences that go beyond shopping. Experimenting with innovative in-store concepts

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Overcoming Bad Press

Brand Strategy /

No brand is immune to falling from grace even beloved brands have come under fire for both serious misconduct and things that are completely beyond their control. Some have managed to regain consumer confidence while others stumbled for years or even completely faltered. In today’s conversation, we’re talking about how brands need to address negative

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How to Hire More Retail Workers with a Powerful Employee Value Proposition

Brand Strategy, Corporate Identity, Retail /

In the midst of a global labor shortage, retail brands are dealing with chronic understaffing in their stores. Frontline employees are the face of retail brands; they provide service, advice and guidance, and assistance with complex transactions. A positive experience with an engaged employee can have a significant impact on the customer experience. However, with

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Bank transformation

5 Interesting Ways to Humanize the Banking Customer Experience

Financial Services, Retail /

The Banking Experience Summit recently convened leading bankers from three continents in Chicago to discuss the industry’s challenges and the future of banking. The two-day event drew more than 40 top institutions, ranging from large national and regional banks like JP Morgan Chase and Regions Bank to a diverse range of mid-sized institutions and credit

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Understanding Customer Segmentation

Brand Strategy, Retail /

TRANSCRIPTION Male Speaker: This is “Think Retail,” a podcast where top designers, strategists, thought leaders, and business people discuss what’s coming next. Melinda: Hi, I’m Melinda, and you are listening to “Think Retail.” And today we’re gonna be talking about some different approaches you can take to customer segmentation. Understanding your target consumer is key

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5 Best Personalized Retail Experiences

Retail /

E-commerce and personalization have forever altered the retail customer experience. Modern consumers expect tailored customer journeys in their retail experiences, which many retailers are delivering through personalized shopping, including personalized tunic Greek clothing options. Retail personalization gives customers a consistent shopping experience across all touchpoints. Creating personalized retail experiences is important because it emotionally connects

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M&M

M&M Food Market

https://www.sld.com/wp-content/uploads/2022/07/MMHeaderV2.mp4 FROM FREEZER TO TABLE A complete reimagining of a brand through the lens of experience CLIENT M&M Food Market PROJECT M&M Transformation Project RELATED SERVICE Brand Strategy & Positioning, Corporate Identity, Retail Design, Visual Identity Design, Private Label Design & Optimization, Web Design, Digital Signage THINK M&M Food Market, a frozen foods specialty grocer,

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Jays Shop

https://www.sld.com/wp-content/uploads/2022/07/JaysHeader.mp4 PLAY BALL! Digital Immersion creates the ultimate Toronto Blue Jays experience away from the Rogers Center. CLIENT Toronto Blue Jays PROJECT Blue Jays Store RELATED SERVICE Environmental Design Digital Experiences THINK With interest in the Toronto Blue Jays declining after their back-to-back world series wins, the loss of the Montreal Expos to the USA

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The Source women wearing headphones

The Source

https://www.sld.com/wp-content/uploads/2022/07/AllDevicesV2.mp4 I WANT THAT The Source becomes an immersive experience for the hottest tech. CLIENT The Source PROJECT The Source Retail Transformation RELATED SERVICE Brand Strategy Environmental Design THINK The Source, formerly known as Radio Shack, was having a difficult time engaging customers. In a limited space with few store staff, the challenge was creating

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