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Our blog posts cover leading issues and trends affecting the marketplace, and offer new ideas and insights on where the market is heading before it becomes mainstream news. Our knowledgeable advice and actionable insights can be directly applied to issues affecting your specific projects.
Lastest Blogs
How Supermarket Brands Can Make Grocery Shopping Fun
Grocery retailers fared better than most through the past five years: despite the pandemic, supply chain disruptions, global conflicts, and inflation, supermarkets are thriving. People
Six Things That Banks Should Avoid During Customer Experience Transformation
For banks, Customer Experience (CX) transformation is full of challenges and opportunities. As markets evolve, new regulations are introduced, and financial behaviors shift, businesses must
Is Retail Banking Ready For AI-Driven Advice?
Since the launch of ChatGPT in late 2022, generative AI has been a popular topic of conversation. Microsoft’s Copilot, Google’s Gemini, and Claude followed, as
Retail Design: The Power of Exterior (Re)branding
For retail design, creating great customer experiences isn’t just about the store’s interior. How it looks from the outside is equally important. The way your
The Benefits of Rebranding Your Non-profit Organization or Charity
Rebranding a non-profit organization or charity offers a strategic opportunity to realign the visual identity with its core vision and mission. Through a thoughtful system
How Legacy Brands Can Become Relevant Again
Widely popular brands can become yesterday’s news for a variety of reasons. Trends change, and new brands disrupt old ones. Established perceptions that once drove
5 Great Examples of Bank Branch Design
Bank branches are often perceived as transactional spaces, lacking in human touch. However, when thoughtfully designed, they possess the power to attract foot traffic and
5 Great Examples Of Telecom Retail Design From Around The World
The world of telecommunications has evolved at a rapid pace, especially within the last decade. With the recent introduction of 5G networks, telecom retailers have
The Future of Loyalty Programs
Loyalty programs have long been a key part of many companies’ retention strategies. Most revolve around a similar idea: spend money with the company and
The Importance of Details in Packaging: 3 Examples of Thoughtful Packaging Design
Grocery shopping is a habitual task of navigating aisles, filling carts, and checking out products. Amid this routine, brands have a unique opportunity to engage
How Packaging Claims Can Gain Consumer Trust and Why
When customers are shopping for groceries, they make decisions quickly about what to buy. Most of the items they select will be regular, habitual choices.
The Future of Shrinkflation for CPG Brands
During 2023, a strategy that CPG brands have been using for a long time made headlines, and some customers were concerned about it. You guessed