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Financial Services


Financial Services

Shikatani Lacroix Design (SLD) Unites with SLDNXT, Unveils New Corporate Identity. Learn more here.


We provide financial institutions with complete solutions to the unique branding and design challenges as they pertain to the financial industry, and we have delivered on some of the most complex brand initiatives for TD Bank Group, Royal Bank of Canada, CZ Bank (China), Regions Bank, SPD Bank (China), Financial Executives International and Belair Direct.

We work in just about every visual communication discipline, and whether the project focuses on shifting brand perceptions, cohesive brand implementation, or consistent brand messaging at the core customer touchpoints (corporate, digital, or retail), everything we do is geared to owning the “at-purchase” moment.

Our strategic design work has delivered clients with creative, original, and strategic (therefore lasting) design and branding, and our ThinkBlink™ process is founded on a collaborative and inclusive client engagement principle, and it adapts to meet the criteria of even the most complex projects and drives to unite organizations under their core values, turning financial institutions into brand powerhouses.

Financial services and insurance sectors:

trillion dollars of U.S. gross domestic product in 2014


million employees in 2015

U.S. banking system in 2015:


trillion dollars in assets


increase in net income


billion dollars in net income

Some of our related work

Jackson Hewitt Tax Service Inc.

SLD was commissioned to increase the visibility of the new Jackson Hewitt b...

SPD Bank

SLD designed a vibrant, cohesive branch transformation for Shanghai Pudong ...

China Zheshang Bank

SLD designs an agile, holistic and vibrant branch transformation for China ...

Regions Bank

Shikatani Lacroix developed a comprehensive and differentiated omni-branch ...

TD Comfort Zone

Shikatani Lacroix created TD Comfort Zone as an opportunity to position TD ...

Financial Executives Canada

Financial Executives Canada commissioned SLD to design a new brand essence,...

View More Work

Some of our recent thoughts

How To Improve Your Bank Customers Financial Health
Blog March 11, 2019

For our physical health, we have doctors and personal trainers. For mental ...

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Naming Strategies for Your Business, Product, or Service
Blog February 27, 2019

Creating a name for a company, a service or a product is an important part ...

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How Banks Can Redefine Their Business Model
Whitepaper February 15, 2019

It should come as no surprise that most conversations in the banking indust...

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Alternative Ideation Methods for Banks
Blog February 04, 2019

In our recent white paper, How Banks Can Leverage a Walletless World, we d...

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Are Insurance Companies the Latest Threat to Banks?
Whitepaper January 16, 2019

There is a lot of confusion in the financial industry about the blurring li...

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Checklist for an Effective RFP
Blog January 07, 2019

An RFP, or Request for Proposal, is an official document that notifies pote...

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View Our Thoughts

Recent news

Shikatani Lacroix Celebrates Release of Desire by Design
Press September 21, 2018

On Thursday, September 20, Shikatani Lacroix hosted a book launch in celebr...

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SLD Presents on the Future of Banking
Press July 11, 2018

On July 8, with invitation from the School of Continued Studies at Zhejiang...

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SLD Creates Canada Day Décor for TD
Press June 27, 2018

In celebration of Canada Day, Shikatani Lacroix has designed new in-branch ...

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Branch Transformation by Design
Press October 10, 2017

Suzanne Cluckey of ATM Marketplace wrote about Jean-Pierre Lacroix's prese...

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New Research Validates VR and Neuroscience as Effective…
Press May 23, 2017

Immersive design agency Shikatani Lacroix Design (SLD) and Chinese strategi...

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CZ Bank Unveils New Immersive Branch Experience with…
Press April 03, 2017

On Friday, March 24, Shikatani Lacroix client China Zheshang Bank celebrate...

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Related News

Related speaking engagements

Self-Service Banking Europe 2018
London May 15, 2018

How far can self-service go? What conceptually is self-service, and what...

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Bank Customer Experience Summit 2018
Chicago September 13, 2018

Products, processes and people: The key to successful branch transformati...

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Executive Breakfast Summit
Toronto April 10, 2018

The Changing Physical and Digital Consumer Landscape - and What it Means fo...

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Financial Brand Forum 2018
Las Vegas May 8, 2018

Crafting a 'Branch of the Future' Design Strategy in the Digital Age As ...

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Branch Transformation 2017
London November 29, 2017

Avoid Branch Disruption The death of branches is a topic of many boardroo...

Read More
BAI Beacon 2017
Atlanta October 3, 2017

Breaking Branches – Learning Lab For the unprepared, branch transformati...

Read More
View More Speaking Engagements

Related awards

SLD Wins Silver at Shopper Innovation...

SLD recently won Silver at the Shopper Innovation Awards for our work wit...

CZ Bank Snags Distinction Award from...

CZ Bank has won a Distinction Award from 2018 REBRAND 100® for its com...

Shikatani Lacroix Wins ICX Elevate Award...

Shikatani Lacroix’s design of China Zheshang Bank was awarded an ICX Asso...

CZ Bank
International Design Awards recognizes CZ...

Shikatani Lacroix and China-based partner MetaThink were awarded an Honorab...

Shikatani Lacroix Wins APEX Award for...

Shikatani Lacroix has won a Silver APEX Award at the Digital Signage Expo...

CZ Bank
CZ Bank Concept Wins iF Design Award 2017

CZ Bank has won a 2017 iF Design Award in Communication for the rebranding ...

Related awards