In Desire by Design, Jean-Pierre Lacroix unravels the irrational element...
White Paper
April 15, 2019
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If brands could correctly predict the future, product and service developme...White PaperMarch 20, 2019
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It should come as no surprise that most conversations in the banking indust...White PaperFebruary 15, 20191
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There is a lot of confusion in the financial industry about the blurring li...White PaperJanuary 16, 20191
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There are no guarantees or crystal ball allowing banks to predict what 2019...White PaperDecember 31, 20181
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The role of banks as financial service providers continues to be threatened...White PaperNovember 16, 20181
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The term “cult brand” describes any brand that sparks obsessive, fanati...White PaperNovember 14, 20181
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Banks shouldn't be playing catch up with their customers, but as the pace o...White PaperOctober 24, 20181
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Will AI and big data live up to the hype? Will they become another fad? ...White PaperOctober 4, 20181
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The banking industry is in an era of tumultuous change to say the least. It...White PaperOctober 4, 20181
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Who doesn't love a great bad guy? As brands embrace storytelling, it's impo...White PaperSeptember 14, 20181
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In order to gain a better understanding of how the bank branch might evolve...White PaperSeptember 7, 20181
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Banks are transforming their branches at an unprecedented rate - but will t...White PaperAugust 24, 20181
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Edge computing is a new way to process data that has the potential to revol...White PaperJuly 20, 20181
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The importance of customer personas is becoming increasingly recognized as ...White PaperJuly 15, 20181