Our white papers help brand and marketing professionals advance their knowledge and learning in all core marketer competencies. Discussing the latest trends, highlighting issues, and helping solve problems, our white papers help you make educated business decisions. We investigate ground-breaking ideas and approaches in the industry to provide our readers with in-depth, relevant content, progressive ideas, and actionable insights that are applicable to your specific projects.

Latest White Papers

2024 SLD Trends Report

The world appears to have drastically changed in 2023. With conflicts erupting all over the world, inflation taking hold, and the unprecedented growth of commercially...

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Using Gamification For CPG Brands

In an age of information overload, the CPG industry is constantly looking for innovative strategies to capture consumer attention. One viable approach is the integration...

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Inclusivity In Retail Banking

Why study inclusion now? It’s been a hot topic for the past ten years, with chief diversity officers and DEI training becoming more commonplace. However,...

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Inclusivity In Retail

Inclusion has grown in importance and is being recognized in a variety of areas, including retail store design. In retail store design, inclusiveness entails making...

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SLD’s 2023 Trends Report

As the calendar turns to the new year, brands have faced numerous challenges throughout the year. From growing digital workforces to the latest NFT craze,...

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The Supermarket of the Future

What does the future of the supermarket look like? In our latest design exploration, we examine what the grocery sector can do to bring excitement...

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Recycling sign

The Future of Sustainable Packaging

Understanding the sustainable packaging context Brands, retailers, and consumers increasingly want to reduce their use of unsustainable products and packaging. However, visiting a supermarket anywhere...

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Measuring what matters

How do you measure experience? This is the question SLD’s recent study aims to answer. Justifying the business case for transformation through return-on-investment metrics has...

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SLD’s 2022 Trends Report

Welcome to SLD’s second annual trends report! Last year, we were in the midst of a global pandemic that called into question what the future...

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