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Tomorrow’s menu—memorable experiences that connect emotionally with customers.

Few industries are as aggressively competitive as food service.  With such a huge menu of choices—from eat-in to take-out, fast food to leisurely dining, value-driven to indulgent—how food service brands capture the public’s imagination depends on the memorable experiences they create that connect emotionally with their customers.  Our goal is to empower restaurant owners with the confidence to build solid, customer-centric futures for their brands.  So everything we do comes down to owning the Blink Factor moment, that exciting, emotional lightning strike when a hungry customer chooses your restaurant over others.


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Some of our related work

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Shikatani Lacroix was retained by Federated Co-operatives Limited to develo...

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Shikatani Lacroix was commissioned to design an immersive restaurant bar ex...

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Shikatani Lacroix’s  “outstanding” new store design for Calgary Co-o...

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The new M&M Food Market website allows customers to buy products, and s...

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Some of our recent thoughts

[Worksheet] How Brands Can Learn From Their Competitors
Whitepaper June 20, 2019

How well do you know your competition? You know your own business inside ou...

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Should Foodservice Embrace Third-Party Delivery?
Blog May 24, 2019

You’re damned if you do, and you’re damned if you don’t. That’s the...

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Naming Strategies for Your Business, Product, or Service
Blog February 27, 2019

Creating a name for a company, a service or a product is an important part ...

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Checklist for an Effective RFP
Blog January 07, 2019

An RFP, or Request for Proposal, is an official document that notifies pote...

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How to Run a Better Brainstorming Session
Blog November 20, 2018

Brainstorming is a common technique used by many organizations to create ne...

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Cult Brands and How to Build One
Whitepaper November 14, 2018

The term “cult brand” describes any brand that sparks obsessive, fanati...

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View Our Thoughts

Recent news

SLD Launches New Podcast: Think Retail
Press March 25, 2019

Shikatani Lacroix Design is happy to announce the launch of Think Retail, a...

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Shikatani Lacroix Celebrates Release of Desire by Design
Press September 21, 2018

On Thursday, September 20, Shikatani Lacroix hosted a book launch in celebr...

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Millennials and their Value to Restaurateurs
Press April 27, 2018

In a recent article by Foodservice and Hospitality Magazine, the publicatio...

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Shikatani Lacroix Expands North American Team
Press January 02, 2018

TORONTO - Branding and design agency Shikatani Lacroix is expanding its tea...

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New Research Validates VR and Neuroscience as Effective…
Press May 23, 2017

Immersive design agency Shikatani Lacroix Design (SLD) and Chinese strategi...

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Shikatani Lacroix Refreshes Tostitos Packaging with Fun Shapes…
Press May 18, 2017

PepsiCo Foods conducted research with the use of eye-tracking to establish ...

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Related speaking engagements

Desire by Design Book Launch
Toronto September 20, 2018

In celebration of the release of Jean-Pierre Lacroix's new book Desire by...

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2020: Growth in a Frictionless World
Toronto October 30, 2018

Jean Pierre Lacroix, in partnership with PAC is hosting a workshop: Desire...

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DSE Digital Signage Expo 2018
Las Vegas March 28, 2018

Deliver A More Meaningful Dining Experience Customers will Love Foodservic...

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Executive Breakfast Summit
Toronto April 10, 2018

The Changing Physical and Digital Consumer Landscape - and What it Means fo...

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Digital Signage Solutions Pavilion
Toronto September 14, 2017

Marcos Terenzio, Director of Digital Experience at Shikatani Lacroix, will ...

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Advanced Design & Manufacturing Toronto
Toronto May 16, 2017

Speeding Up Speed to Market through Augmented and Virtual Reality What: Pa...

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In the presence of the most prestigious awards in hockey, Shikatani Lacroix...

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Shikatani Lacroix Wins Gold APEX Award

Shikatani Lacroix has won a Gold APEX Award at the Digital Signage Expo (...

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Award: Shikatani Lacroix Wins Progress...

Shikatani Lacroix has won Progress Sitefinity’s Website of the Year Award...

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Shikatani Lacroix Wins ICSC Canadian...

Branding and design agency Shikatani Lacroix won a Silver Retail Store Desi...