Technology

How will AI be Regulated? What Brands Need to Know

Brand Strategy, Communications, Organizations, Retail, Thought Leadership / Melinda Deines

Lawmakers around the world are scrambling to regulate advanced artificial intelligence (AI) technologies. The European Union (EU) recently passed the Artificial Intelligence Act, while President Biden has signed several executive orders regarding advanced AI. Canada’s Bill C-27, not yet passed, attempts to regulate AI but has come under heavy criticism for being insufficient. As retail […]

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Flow

Matthew Wilson

https://www.sld.com/wp-content/uploads/2023/10/SLD_CaseStudy_FLOW_Header_720.mp4 TRANSFORMation THAT FLOWS Uniting a cable and a wireless brand into a transformational experience store featuring an adaptive digital content system. CLIENT CWC PROJECT Flow Caribbean Retail Store Design RELATED SERVICE Retail DesignDigital Experiences THINK With the amalgamation of two brands into one, Flow was redesigned with an adaptive digital content system for a

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Understanding Customer Segmentation

Brand Strategy, Retail / Matthew Wilson

TRANSCRIPTION Male Speaker: This is “Think Retail,” a podcast where top designers, strategists, thought leaders, and business people discuss what’s coming next. Melinda: Hi, I’m Melinda, and you are listening to “Think Retail.” And today we’re gonna be talking about some different approaches you can take to customer segmentation. Understanding your target consumer is key

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Why The QR Code Is Making A Comeback

Digital Experiences / Matthew Wilson

The QR code is a valuable commodity in Asian countries, yet its presence in North American retail continues to be slow and inconvenient. The good news is that North America has recognized the platform’s power and is catching up to its international competitors. As a globally accepted medium, QR codes have enabled retailers to increase

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The Source

David Magnus

https://www.sld.com/wp-content/uploads/2022/07/AllDevicesV2.mp4 I WANT THAT The Source becomes an immersive experience for the hottest tech. CLIENT The Source PROJECT The Source Retail Transformation RELATED SERVICE Brand Strategy Environmental Design THINK The Source, formerly known as Radio Shack, was having a difficult time engaging customers. In a limited space with few store staff, the challenge was creating

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Creating the Right Omni-Channel Experience Journey in a Metaverse World

Brand Strategy, Retail / Matthew Wilson

The customer journey is closer to becoming seamless with the convergence of brand focus on UX, omnichannel, and overall shopping experience. However, much will change as a new sales channel emerges with the advent of the metaverse and augmented reality. What seems like a novel platform gained momentum with the recent announcement that Apple’s creation

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Retail and Video Games – Exploring What’s Possible

Brand Strategy / David Magnus

If video games weren’t hot already, the pandemic sent gaming through the roof as more kids and even adults searched for something fun to do during lockdowns. Even as economies open up and the bump eases, video games are, now and forever, a deeply entrenched part of young people’s lives. Retail brands hoping to engage

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How Robot Greeters Are Changing the Service Sector

Customer Experience, Digital Experiences / Sebastian Maynard

The Ins and Outs of Robot Greeters How Can Robot Greeters Improve Your Customer Experience? These electronic greeters are available 24/7, multilingual, responsive, always smiling and capable to handle an almost infinite amount of information. Their strength also lies in the fact that they can be “emotional” and “non-emotional.” Their “emotions” powered by

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What Does Smart Banking Look Like in 2021?

Brand Strategy, Business development, convid banking, Customer Experience, Digital Experiences, Financial Services, Retail / Sebastian Maynard

After a tumultuous 2020, the banking industry is transforming itself from being the root of the issue in the last financial crisis (2008) to being part of the solution in this one. Not surprisingly though, different banks are at different stages of transformation. In this article, we look at some of the best practices from

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Arrows of different colours pointing in the same direction

Embracing Future Transformation

Sebastian Maynard

The Association of Professional Futurists (APF) is a global community of futurists whose main focus is to promote the value of Strategic Foresight and Future Studies to businesses, governments, and the general population. Each month, they host a session in which a member of the association leads a discussion on a specific topic. To kick

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Cox Communications

Matthew Wilson

MAKE YOURSELF AT HOME Cox Communications wanted to welcome customers into a comfortable store experience that put interaction and learning first, in a fluid, relaxed environment. CLIENT Cox Communications PROJECT Store Re-Design 2.0 RELATED SERVICE Brand Strategy Retail Design THINK In 2010 SLD worked with Cox Communications to create a retail store experience. We made

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Check Off Every Step of Your Brand Transformation

Leave a Comment / Brand Strategy / Sebastian Maynard

If you’ve ever managed a brand transformation, you know that it can often be a juggling act. With potentially hundreds of balls In the air at once, it’s hard to shake the nagging feeling that you’ve forgotten something. We’ve put together this handy checklist to help calm your concerns. Fill out the form below to

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Using Strategic Foresight to Look Ahead to 2030

Brand Strategy / Sebastian Maynard

We are nearing the end of 2019 with the milestone year 2020 arriving in just couple of days. The ushering in of a new year brings an abundance of predictions of what to expect and solutions to consider. These predictions will most likely include the continued growth of Fintech, the ongoing omni-channel shift, the further

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Three Keys to a Strategic Foresight Initiative

Brand Strategy, Business development / Sebastian Maynard

By now, most organizations have completed their annual planning process, and the board is giving its final blessing. As companies prepare their plans, there is much concern about what next year will bring, from a possible recession and increased trade wars to the rise of environmental and socially driven issues. To add to the planning

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International Trade Council Names SLD a Business of the Year

Sebastian Maynard

As part of The International Trade Council’s 2019 Think Global Conference, SLD was happy to attend the Go Global Awards on October 23 in Chicago, and to be awarded Business of the Year in the category of Retail and eCommerce – Marketing. “We are beyond excited to be recognized by such a prestigious organization,” says

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Worksheet: How Brands Can Learn From Their Competitors

Leave a Comment / Brand Strategy / Sebastian Maynard

How well do you know your competition? You know your own business inside out, but when it comes to your competitors, chances are your knowledge is limited to a reactionary perspective. That is, you know your competition about your brand. What if we told you that studying your competition as well as, brands that are

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Should Foodservice Embrace Third-Party Delivery?

Digital Experiences, Food Service, Retail / Sebastian Maynard

You’re damned if you do, and you’re damned if you don’t. That’s the overwhelming response when you ask foodservice operators about third-party food delivery apps like UberEats, Skip the Dishes and Foodora. Such services say they are opening the door to new customers – but this isn’t what restauranteurs are seeing on the ground. The increase in ordering through

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SLD Launches New Podcast: Think Retail

The retail experience: plugged or unplugged?

Leave a Comment / Blink Tips / Sebastian Maynard

Technology has changed the retail landscape dramatically over the past 10 years, so much so that many people proclaimed digital shopping would kill retail altogether. In reality, technology has enabled retailers to connect with consumers better than ever before, and for those brands willing to innovate, it has provided them with a significant advantage in

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Why Experience Stores are on the Rise

Retail Design / Sebastian Maynard

Retail is taking a turn down a curious alley. Many brands are opening retail concept stores that defy all logic by having nothing for sale. From pop-up shops, to “guide-shops,” to showrooms where customers can play with the latest products in a branded environment, retailers are suddenly feeling oddly comfortable pushing less sales and more

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