The QR code is a valuable commodity in Asian countries, yet its presence in North American retail continues to be slow and inconvenient. The good news is that North America has recognized the platform’s power and is catching up to its international competitors. As a globally accepted medium, QR codes have enabled retailers to increase […]
Why The QR Code Is Making A Comeback Read More »
https://www.sld.com/wp-content/uploads/2022/07/MMHeaderV2.mp4 FROM FREEZER TO TABLE A complete reimagining of a brand through the lens of experience CLIENT M&M Food Market PROJECT M&M Transformation Project RELATED SERVICE Brand Strategy & Positioning, Corporate Identity, Retail Design, Visual Identity Design, Private Label Design & Optimization, Web Design, Digital Signage THINK M&M Food Market, a frozen foods specialty grocer,
How do you measure experience? This is the question SLD’s recent study aims to answer. Justifying the business case for transformation through return-on-investment metrics has been a critical challenge for financial institutions on the path to “physi-digital” experiences. However, some factors are more easily measured than others. The emphasis on supporting business decisions with fact-based,
Measuring what matters Read More »
The movie Ready Player One, live events hosted by Fortnite, and Facebook’s recent name change to “Meta” are all harbingers of a coming advance in technology that will be a game-changer: the metaverse. Just how far away we are from the vision Mark Zuckerberg laid out in his infamous video is a subject of great
Future-Proofing for the Metaverse Read More »
The Current State of Transformation Digital transformation, for many institutions, has ended at the doorstep of their retail channels. The pandemic has accelerated the growth of both Amazon and Fintech, forcing banks and retailers to shift their focus to digital to help drive sales and customer retention. However, as digital transformation efforts mature and
Five Ways to Fill the Digital Transformation Gap for Retail Brands Read More »
2021 was not the year many had hoped for. The pandemic, natural disasters, inflation, supply chain issues and a persistently polarized planet has put humanity’s resilience to the test. Yet, with the new year’s arrival, there is renewed hope that conditions will stabilize and provide retailers with a clearer look ahead. As a future-focused strategic
What Will 2022 Look Like for Retail Brands? Read More »
Though the popularity of online shopping was trending upwards even before COVID-19, the past year and a half has seen a dramatic increase in online sales across a wide range of industries. While expected categories like household supplies, food delivery and personal care products saw significant growth, one of the largest jumps has been in
How CPG Brands Can Elevate Their Social Media Presence Read More »
For many years, fast fashion was on top – cheap, ubiquitous, ripped from the runway designs that were so fast and easy they were literally designed to be disposable. However, the impact of this approach to clothing has come under intense criticism. From enormous quantities of product ending up in landfills to chemical dye pollution
The Rise of Slow Fashion Read More »
About half of Gen Z are now over 18 and are making adult financial decisions. As banks and other financial institutions look to the future, what does this diverse young generation want? In this blog, we explore emerging trends in banking preference and behavior, the driving forces behind these changes, and what banks can do
5 Things Banks Need to Know About Gen Z Read More »
Transformation is messy and carries a high degree of failure, with more than 84 percent of digital transformations failing and more than 9 billion dollars going to waste. The pandemic has increased the risk due to the accelerated need for organizations to digitally transform themselves to respond to the shift to online shopping, home delivery,
Physi-Digital: Humanizing Digital Transformation for Retail Read More »
No industry or brand has been immune to the disruption of the past decade. From technological advances and start-ups to a global pandemic, change has become the only constant. The health and wellness industries are no exception – and as patient/consumer demand pushes the sector down a new path, brands must reassess their business models
How Disruption is Driving Business Model Reinvention in Healthcare Read More »
Even though grocery stores remained open during lockdown, many people chose to do their grocery shopping online to avoid exposure to COVID. In fact, in SLD’s recent study on e-commerce for CPG brands, 69 percent of respondents said they shopped more online for groceries during the pandemic. For CPG brands, this news is not generally
The Future of E-Commerce for CPG Brands Read More »
Transformation is challenging and comes with many risks. Every year more than 9 billion dollars go to waste as transformation initiatives fail to deliver on their promise. The pandemic may have forced the acceleration of many digital transformation initiatives, but in the rush to address immediate needs, there is a risk that long-term goals have
Physi-Digital: Humanizing Digital Transformation for Healthcare Read More »
Industry leaders ath Power, Bridjr, Engageware, Intel, JohnRyan, OptiFi and SLD have joined forces to create a new collective: H2D. An acronym for Human to Digital, the new group’s mission is to drive greater transformational value for brands through their areas of expertise, which include humanized engagement, immersive experiences, and marketing optimization. To celebrate the
Humanizing Digital Transformation: Webinar Read More »
The need for banks to drive greater efficiencies and reduce the cost of delivering financial products and services has resulted in the introduction of various micro-branch formats around the globe. Our recent study, Physi-Digital: Humanizing Your Bank’s Digital Transformation, noted that most banks are putting great importance on their digital and physical customer experiences as
5 Pitfalls Banks Must Avoid When Launching a Micro-Branch Read More »
At his first in-person event since the beginning of COVID-19, SLD’s Jean-Pierre Lacroix was happy to be in attendance for the 2021 Bank Customer Experience Summit in Chicago, Illinois. Along with moderating a panel discussion titled “From Transactional to Relational: Gaining New Customers and Keeping Them for Life,” Jean-Pierre also represented SLD at the BCX
SLD Wins Best Branch Experience at 2021 BCX Awards Read More »
Transformation is messy and carries a high degree of failure, with more than 84 percent of digital transformations failing and more than 9 billion dollars going to waste. The pandemic has only increased the risk. The result is a reshuffling of priorities towards online and mobile platforms that are undermining many other transformation needs. What
Physi-Digital: Humanizing Your Bank’s Digital Transformation Read More »
The pandemic accelerated e-commerce and there is no turning back. Various sources suggest that in a few short months we have leapt as much as 10 years ahead in terms of growth! Not only are people shopping more online for products: they are utilizing services that previously were primarily available in-person, including health and wellness
How Wellness Brands Can Best Leverage E-Commerce Read More »
CPG brands are trying their hand at direct-to-consumer e-commerce with mixed success. In our 2021 E-Commerce for CPG Brands consumer study, one of the takeaways was that respondents would consider going to a CPG site for a better price. While brands like Unilever have offered bundled subscriptions with a deep enough discount to achieve some
How CPG Brands Can Succeed With Direct-to-Consumer Platforms Read More »
Already trending before COVID-19, online shopping for groceries and other consumer packaged goods has skyrocketed during the pandemic. As CPG brands look ahead, many are asking how sticky this new behavior will be, what they can do to stand out on a virtual shelf, and how to approach their own e-commerce sites. This study will
E-Commerce for CPG: Key Consumers & Emerging Behaviors Read More »
