Online retail has provided a new channel for growth, but it has also revealed a significant challenge. With return rates averaging 30-40% and soaring to 50% in the fashion industry, the industry is facing a pressing issue. Consumers return products worth a staggering $743 billion annually, constituting about 14.5% of total retail sales. Most of […]
Tackling The Billion-Dollar Returns Waste Crisis Read More »
Sometimes it’s hard to know when to make a change, and when it comes to packaging design, there is no set rule. However, like any aspects of a brand, packaging can become outdated or ineffective over time. But knowing when to refresh your design can make a huge impact on how your products perform in
Five Signs it’s Time to Update Your Packaging Design Read More »
We are excited to announce that SLD has been recognized at the GRANDS DU PRIX DESIGN Awards for our design works on the Chongquing Rural Commercial Bank (CQRC), the Child Development Institute (CDI), Clover Leaf Seafoods, and Merryberrybublé. “Awards are a testament to the strength of our partnerships and the hard work and innovation SLD brings
In an uncertain economy, grocery stores have a unique opportunity to win over customers through pricing as food costs continue to rise. With the rapid expansion of private label brands across North America, grocers have been able to introduce excellent private label offerings that deliver both selection and value. With this rise, how can grocery
How Private Labels Can Capitalize on Value-Based Grocery Shopping Read More »
In Canada, the new front-of-pack labels for foods high in sugar, salt, and saturated fats are the latest in a wave of packaging regulations attempting to help consumers make healthy food choices. In today’s blog, we’ll ask some of the SLD team to weigh in on how they’re working to address the new FOP regulations,
How to Deal with FOP Warning Labels and What to Expect Read More »
THINK Digital signage in bank branches has become essential in transforming customer experiences and communication methods. However, there remains a debate in many institutions on the value of investing in digital platforms within the branch. This report confirms the significant impact of digital signage from consumer and banker perspectives, identifying opportunities to improve digital signage
Digital Signage Study: Impact And Insights Read More »
Inclusion has become part of the vocabulary of almost every retailer. While some have introduced inclusive aspects into their retail designs, many still have not met consumer expectations. Gen Z has consistently called for more inclusive environments, with 66% of respondents from our Inclusivity in Retail study indicating that inclusive retail elements enhanced their shopping
Creating an Inclusive Environment that Appeals to Gen Z Read More »
Before launching a new package, store design, logo, or brand design, it’s important to gain consumer insights and feedback. It’s never been easier to research design concepts: platforms like SurveyMonkey, Qualtrics, and Pollfish provide sophisticated testing tools and access to consumer panels across the continent. However, not all research is created equal. To get the
Creating accessible environments is crucial. Retailers invest billions of dollars annually to optimize their retail spaces for customer appeal. However, many do not prioritize inclusive design. Our comprehensive white paper on inclusivity in retail highlights that an accessible store is not just a legal obligation but a strategic asset that enhances customer satisfaction and loyalty
Why Prioritizing Physical Accessibility In Retail Will Create Brand Loyalty Read More »
In an age of information overload, consumer attention is more divided than ever. CPG brands are constantly searching for new strategies to not only capture attention but to hold it. This brings us to the simple yet powerful tool of gamification. Our 2023 research “Gamification for CPG: The Power of Simple Games and Rewards” demonstrated that
The Power of Puzzle-Solving and Lotteries for CPG Brands Read More »
Many of the world’s largest banks are investing in redesigning their physical networks to better serve their customers. As financial institutions realize the impact that branches have on customer loyalty, it has become increasingly important to prioritize the physical experience. How can mid-size or regional banks keep up? Our webinar, “Navigate And Win The Branch Transformation
Navigate And Win The Branch Transformation Race Read More »
Grocery retailers fared better than most through the past five years: despite the pandemic, supply chain disruptions, global conflicts, and inflation, supermarkets are thriving. People need to eat, so it could be assumed supermarkets are invulnerable. However, two key factors suggest otherwise. Firstly, competition intensifies with international discount brands, with Lidl and Aldi entering North
How Supermarket Brands Can Make Grocery Shopping Fun Read More »
https://www.sld.com/wp-content/uploads/2024/06/HH_HEADER_WOOD.mp4 Aisle Adventures — Here’s How A modern re-design for Home Hardware’s in-store wayfinding system. CLIENT Home Hardware PROJECT Wayfinding design RELATED SERVICE WayfindingEnvironmental Graphic DesignResearch & Insights https://www.sld.com/wp-content/uploads/2024/06/HH_THINK_WOOD.webmhttps://www.sld.com/wp-content/uploads/2024/04/THINK_WOOD_24.mov Home Hardware’s competitive advantage lies in the service experience provided by franchise owners, who take great pride in their business. Local owners know their region well
We’re thrilled to share that SLD was awarded second place for the “Most Innovative Business Solution of the Year” under the China Business Impact Awards, in recognition of our new prototype branch design project for Chongqing Rural Commercial Bank (CQRC)! The China Business Impact Awards are organized by CanCham Shanghai, supported by the Consulate General
SLD Recognized at The China Business Impact Awards Read More »
For retail design, creating great customer experiences isn’t just about the store’s interior. How it looks from the outside is equally important. The way your retail location looks from the street or the shopping mall impacts your brand image. It’s like a giant advertising canvas. How you use this space is key to creating a
Retail Design: The Power of Exterior (Re)branding Read More »
https://www.sld.com/wp-content/uploads/2024/02/CaseStudy_GTMarche_Video_v4.mp4 ELEVATED ESSENTIALS A thoughtful visual system created to work across a wide range of product categories. CLIENT Giant Tiger PROJECT Giant Tiger Marché RELATED SERVICE Visual Identity Design Private Label Design & Optimization Package Design THINK Positioned as a national brand equivalent (NBE), Giant Tiger Marché is a new private label brand by Giant
Giant Tiger Marché Read More »
We’re excited to announce that SLD has won the GOOD DESIGN® Awards 2023 for two projects — Tetley Live Teas and Renée’s Dips! Founded in Chicago in 1950, GOOD DESIGN® has been honoring both products and industry leaders in design and manufacturing that have chartered new directions for innovation and pushed the envelope for competitive
SLD Takes Home Two Awards at GOOD DESIGN® Read More »
We’re delighted to announce that SLD has been recognized at the 17th International Design Awards (IDA) for our design works on the Child Development Institute and Tetley Live Teas. Established in 2007, the IDA recognize, celebrate, and promote exceptional design visionaries, and discover emerging talent in architecture, interior, product, graphic, and fashion design worldwide. “We’re
SLD Recognized at the 17th International Design Awards (IDA) Read More »
SLD is proud to win the Award of Distinction in the PAC Global Awards 2024 for our design project for Giant Value by Giant Tiger! The PAC Global Awards Competition is a global packaging competition, open to any international individual or company directly involved in the brand ownership, brand/graphic, structural design, pre-press, or manufacture of a
SLD Wins 2024 PAC Global Awards Read More »
Loyalty programs have long been a key part of many companies’ retention strategies. Most revolve around a similar idea: spend money with the company and earn points that can be used to save money or get a free item. Due to inflation, customers are turning to any method they can to save money, including loyalty
The Future of Loyalty Programs Read More »
