No topic has been more buzzy over the last year than advanced AI such as ChatGPT and Dall-E. Apple’s recent announcement of the launch of Apple Intelligence adds another opportunity for marketers to explore how AI could support better customer experiences. Apple’s devices and user experience have always accelerated shifts in customer behaviors – will […]
Apple AI, Let’s Get Personal Read More »
We are excited to announce that SLD has been recognized at the GRANDS DU PRIX DESIGN Awards for our design works on the Chongquing Rural Commercial Bank (CQRC), the Child Development Institute (CDI), Clover Leaf Seafoods, and Merryberrybublé. “Awards are a testament to the strength of our partnerships and the hard work and innovation SLD brings
THINK Digital signage in bank branches has become essential in transforming customer experiences and communication methods. However, there remains a debate in many institutions on the value of investing in digital platforms within the branch. This report confirms the significant impact of digital signage from consumer and banker perspectives, identifying opportunities to improve digital signage
Digital Signage Study: Impact And Insights Read More »
Inclusion has become part of the vocabulary of almost every retailer. While some have introduced inclusive aspects into their retail designs, many still have not met consumer expectations. Gen Z has consistently called for more inclusive environments, with 66% of respondents from our Inclusivity in Retail study indicating that inclusive retail elements enhanced their shopping
Creating an Inclusive Environment that Appeals to Gen Z Read More »
Before launching a new package, store design, logo, or brand design, it’s important to gain consumer insights and feedback. It’s never been easier to research design concepts: platforms like SurveyMonkey, Qualtrics, and Pollfish provide sophisticated testing tools and access to consumer panels across the continent. However, not all research is created equal. To get the
Creating accessible environments is crucial. Retailers invest billions of dollars annually to optimize their retail spaces for customer appeal. However, many do not prioritize inclusive design. Our comprehensive white paper on inclusivity in retail highlights that an accessible store is not just a legal obligation but a strategic asset that enhances customer satisfaction and loyalty
Why Prioritizing Physical Accessibility In Retail Will Create Brand Loyalty Read More »
Many of the world’s largest banks are investing in redesigning their physical networks to better serve their customers. As financial institutions realize the impact that branches have on customer loyalty, it has become increasingly important to prioritize the physical experience. How can mid-size or regional banks keep up? Our webinar, “Navigate And Win The Branch Transformation
Navigate And Win The Branch Transformation Race Read More »
https://www.sld.com/wp-content/uploads/2024/06/HH_HEADER_WOOD.mp4 Aisle Adventures — Here’s How A modern re-design for Home Hardware’s in-store wayfinding system. CLIENT Home Hardware PROJECT Wayfinding design RELATED SERVICE WayfindingEnvironmental Graphic DesignResearch & Insights https://www.sld.com/wp-content/uploads/2024/06/HH_THINK_WOOD.webmhttps://www.sld.com/wp-content/uploads/2024/04/THINK_WOOD_24.mov Home Hardware’s competitive advantage lies in the service experience provided by franchise owners, who take great pride in their business. Local owners know their region well
We’re thrilled to share that SLD was awarded second place for the “Most Innovative Business Solution of the Year” under the China Business Impact Awards, in recognition of our new prototype branch design project for Chongqing Rural Commercial Bank (CQRC)! The China Business Impact Awards are organized by CanCham Shanghai, supported by the Consulate General
SLD Recognized at The China Business Impact Awards Read More »
Since the launch of ChatGPT in late 2022, generative AI has been a popular topic of conversation. Microsoft’s Copilot, Google’s Gemini, and Claude followed, as ChatGPT ignited an AI race. What was once science fiction is now a reality, with AI assistants that can respond to almost any question. Since their introduction over a year
Is Retail Banking Ready For AI-Driven Advice? Read More »
For retail design, creating great customer experiences isn’t just about the store’s interior. How it looks from the outside is equally important. The way your retail location looks from the street or the shopping mall impacts your brand image. It’s like a giant advertising canvas. How you use this space is key to creating a
Retail Design: The Power of Exterior (Re)branding Read More »
https://www.sld.com/wp-content/uploads/2024/02/SLD_CaseStudy_CQRC_Header_720.mp4 BRANCHING OUT INTO COMMUNITY A prototype design for banks that harmonizes financial service with local nature and culture. CLIENT Chongqing RuralCommercial Bank PROJECT New Prototype Branch Design RELATED SERVICE Retail DesignDigital Experiences https://www.sld.com/wp-content/uploads/2024/02/SLD_CaseStudy_CQRC_ReceptionDigital.mp4 THINK To demonstrate its commitment to the local community, Chongqing Rural Commercial Bank (CQRC) needed a modern and approachable prototype design.
Bank branches are often perceived as transactional spaces, lacking in human touch. However, when thoughtfully designed, they possess the power to attract foot traffic and constitute a major part of a bank’s brand identity. In this blog, we’ll showcase five exceptional examples of thoughtful branch design, from Asia to Europe and North America. Each highlights
5 Great Examples of Bank Branch Design Read More »
The world of telecommunications has evolved at a rapid pace, especially within the last decade. With the recent introduction of 5G networks, telecom retailers have redesigned their stores to become experience centers with various IoT products, rather than only selling mobile phones. Brands like Verizon have been at the forefront of change, using evolving technologies
5 Great Examples Of Telecom Retail Design From Around The World Read More »
The world appears to have drastically changed in 2023. With conflicts erupting all over the world, inflation taking hold, and the unprecedented growth of commercially available AI, brands have had to manage and react to a wide range of issues. 2024 will be a year for brands to demonstrate their beliefs and their concern for
2024 SLD Trends Report Read More »
The financial industry is transforming rapidly. From multi-channel approaches to omnichannel experiences and the rise of AI-driven seamless banking, institutions are embracing changes at various stages. This transformation is being accelerated by Europe’s enthusiastic embrace of open banking, which will shortly be followed by open finance. Together, they offer customers greater control over their financial
Unlocking a World of Seamless Banking: Empower Customers at Every Step Read More »
https://www.sld.com/wp-content/uploads/2023/10/SLD_CaseStudy_FLOW_Header_720.mp4 TRANSFORMation THAT FLOWS Uniting a cable and a wireless brand into a transformational experience store featuring an adaptive digital content system. CLIENT CWC PROJECT Flow Caribbean Retail Store Design RELATED SERVICE Retail DesignDigital Experiences THINK With the amalgamation of two brands into one, Flow was redesigned with an adaptive digital content system for a
Digital signage, when used effectively, can be a powerful weapon for capturing the hearts and minds of consumers during their shopping experience. Many merchants now use digital signage to promote bargains, content, and other offerings throughout their networks. The misuse of digital signage, on the other hand, can irritate customers, leading to complaints about obtrusive
What’s Annoying Customers With Digital Signage and How To Fix It Read More »
The terms “inclusion” and “inclusivity” have become a topic of growing importance in the retail world. With recent controversies stirred up by big brands such as Bud Light, Target, and The North Face, many retailers are wondering if it’s no longer safe to go inclusive in a landscape that seems to penalize those who do.
Inclusivity in Retail: What Brands Are Doing Well? Read More »
Concept stores are an innovative departure from conventional brick-and-mortar stores, offering carefully curated, immersive encounters with a brand. Investing in a store that features minimal or no products on-site seems bold and costly. Why should brands consider such an investment? While profitability might not be the immediate outcome, concept stores possess great marketing potential. Their
The Power of Concept Stores with Little or No Inventory Read More »
