Packaging Design

Jean-Pierre Lacroix Takes Part in RGD’s Minds of Design Podcast

The Registered Graphic Designer’s of Canada have released their third Minds of Design podcast, and it features Shikatani Lacroix’s President, Jean-Pierre Lacroix. Put together by RGD’s volunteer student committee, the latest Minds of Design episode focuses on packaging design. Along with Jean-Pierre, the guest panel is comprised of Robin Honey, Chief Creative Officer at Arcane, […]

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Shikatani Lacroix Recognized at 2018 American Package Design Awards

Leave a Comment / Sebastian Maynard

For the past 55 years, Graphic Design USA’s American Package Design Awards have celebrated the best in graphics and packaging. Shikatani Lacroix is proud to have been recognized at the 2018 awards for Quaker Steel Cut & Super Grains’ packaging design. SLD has been working on the Quaker brand for over 15 years, but faced

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270 x 270 Five Rules for Successful Private Label

The Five Rules for a Successful C-store Foodservice Private Label Program

Leave a Comment / Packaging Design / Sebastian Maynard

The c-store is built around the “C”, and for modern, hectic lives, convenience is crucial. As brands aim to grab more market share, many are considering how else they can simplify the lives of their customers, and private label foodservice programs seem like a natural fit. Convenience is a critical factor in our lives, but

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How to Improve Convenience Retailer Coffee Station for Enhanced Growth

Food and Beverage, Food Service, Packaging Design / Sebastian Maynard

Many retailers offer ready-made coffee: grocery stores, gas stations, book stores, and more. We recently worked with a leading convenience retailer to improve their coffee experience by appealing to a wider spectrum of customers. Specifically, their goal was to mitigate the hygiene concerns some customers had around using glass decanters in a convenience store retail

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Is a Retro Package Design Right for Your Product?

Packaging Design / Jean-Pierre Lacroix

A trend in package design that has managed to persist and become more of a direction than a fad is the use of vintage or retro cues to denote a more artisanal and higher-quality product. Even your average grocery store stocks crackers, chips, and ice cream packaged with a clear look back in time through

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Shikatani Lacroix Wins Another GOOD DESIGN Award

Packaging Trends 2020 and Beyond

1 Comment / Food and Beverage / Sebastian Maynard

We are only 26 months away from the calendar year milestone 2020, and the business predictions abound. For some reason this number has become a date associated with many predictions. Maybe the year is given importance simply because of the 20/20 vision metaphor, or perhaps it is due to the amazing predictions over the past

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Congratulations to the 2017 RGD Student Award Winners

Jean-Pierre Lacroix

Shikatani Lacroix is proud to announce Kaitlyn Goetz of Alberta College of Art + Design (ACAD) as the winner of Shikatani Lacroix’s sponsored award in the Packaging Design category of the 2017 RGD Student Awards. RGD received over 640 exceptional graphic design submissions from students across Canada. Kaitlyn Goetz won the Packaging Design award for Loop Fertilizing Planter Pack,

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Shikatani Lacroix Helps ACE Bakery Break into the Mid-Tier Artisan Market

Leave a Comment / Sebastian Maynard

Shikatani Lacroix helped ACE Bakery introduce its River Road Bakehouse brand to consumers with an eye-catching new logo and vibrant package designs that stand out in the growing mid-tier artisan bread category. “We’re so excited about the look that Shikatani Lacroix has created for River Road Bakehouse’s logo and packaging,” said John F. Kennedy, VP

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Shikatani Lacroix Refreshes Tostitos Packaging with Fun Shapes and Colors

Leave a Comment / Sebastian Maynard

PepsiCo Foods conducted research with the use of eye-tracking to establish what was appetizing to consumers. Only one in four consumers agreed that Tostitos packaging was attractive. Surprisingly, the look and feel of the Tostitos packaging had not been updated for almost 10 years, until now! Shikatani Lacroix Design has refreshed the Tostitos packaging design

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Applying Package Design Principles to Foodservice Nutritional Claims

Food Service / Sebastian Maynard

Now more than ever, foodservice providers need to have a strong differentiated position in order to be seen, understood, and talked about among existing and potential customers. Communication of nutritional claims is both desired and increasingly legally mandated. In how to clarify and communicate effectively, there is much to be learned from the principles of

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Shikatani Lacroix Wins Two Global Package Design Awards

Leave a Comment / Sebastian Maynard

Shikatani Lacroix has been awarded two 2017 Global Leadership Awards for packaging design by PAC, Packaging Consortium, for our work with McCain Marche and Smartfood. At last night’s gala awards, part of the Package Design Matters conference in Bonita Springs, FL., Richard Dirstein, Shikatani Lacroix Principal and VP of Design and Innovation, was on hand

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Shikatani Lacroix Wins Three GOOD DESIGN™ Awards

Leave a Comment / Sebastian Maynard

Shikatani Lacroix was awarded three prestigious GOOD DESIGN™ awards by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies. The award honors innovative industrial, product and graphic designs from across the globe. Shikatani Lacroix has been recognized for its inventive Smartfood and Doritos 3D Evolution

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Shikatani Lacroix Wins 2016 GDUSA American Package Design Award

Leave a Comment / David Magnus

Branding and design agency Shikatani Lacroix Design wins 2016 GDUSA American Package Design Award for its work with Alex Coulombe Ltée/PepsiCo Beverages’ Montellier. The American Package Design Award honors outstanding new work of all kinds: print, packaging, POP, internet, interactive and motion graphics. “Thank you to the GDUSA for this recognition. We’d like to thank

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Shikatani Lacroix Wins ICSC Canadian Shopping Centre Award

Leave a Comment / David Magnus

Branding and design agency Shikatani Lacroix won a Silver Retail Store Design award at the ICSC Canadian Shopping Centre Awards for its work with M&M Food Market. The ICSC Canadian Shopping Centre Awards Program honors the industry’s brightest and best, acknowledging outstanding achievements in the marketing, design and development of retail properties and retail store designs. “Thank you

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360x211 0012 News thumbnail and in blog pepsi world cup

Pepsi Scores with World Cup of Hockey Jersey Cans

Leave a Comment / David Magnus

PepsiCo, an Official Partner of the World Cup of Hockey (WCH) 2016, has partnered with Toronto design firm Shikatani Lacroix to design limited edition WCH Pepsi cans. Shikatani Lacroix worked closely with Pepsi to develop unique and breakaway packaging designs that demonstrate the prestige of the WCH and celebrate the game of hockey with Canadian

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Pepsi World Cup of Hockey

Uncategorized / David Magnus

PROJECT Pepsi WCH CLIENT PepsiCo Related Services Brand Strategy Design Innovation Packaging Design PepsiCo, an official partner of the World Cup of Hockey 2016, retained Shikatani Lacroix to design limited edition cans to highlight this partnership. Share on twitter Share on linkedin BACKGROUND The 2016 World Cup of Hockey features eight teams competing for an

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Retail

Leave a Comment / David Magnus

RETAIL Adding passion to the retail experience. Retailers are continually pushing the envelope, raising the bar to redefine the shopping experience with innovative, immersive store concepts. To succeed in this competitive environment in the future, retailers must re-explore basic customer desires and translate needs into a genuine passion for their brands. They must create dynamic,

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Foodservice

Leave a Comment / David Magnus

FOODSERVICE Tomorrow’s menu—memorable experiences that connect emotionally with customers. Few industries are as aggressively competitive as food service. With such a huge menu of choices—from eat-in to take-out, fast food to leisurely dining, value-driven to indulgent—how food service brands capture the public’s imagination depends on the memorable experiences they create that connect emotionally with their

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Corporate

David Magnus

CORPORATE Sparking emotional lightning for corporations We believe sparking an emotional connection—a very real, intimate, and powerful bond—is essential to achieving retail success in the future. This philosophy applies as much to corporations as it does to any brand. While many retailers fixate on achieving short-term goals, our prime objective for every corporation is to

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Jean-Pierre Lacroix Takes Part in RGD’s Minds of Design Podcast

Shikatani Lacroix Recognized at 2018 American Package Design Awards

The Five Rules for a Successful C-store Foodservice Private Label Program

How to Improve Convenience Retailer Coffee Station for Enhanced Growth

Is a Retro Package Design Right for Your Product?

Shikatani Lacroix Wins Another GOOD DESIGN Award

Packaging Trends 2020 and Beyond

Congratulations to the 2017 RGD Student Award Winners

Shikatani Lacroix Helps ACE Bakery Break into the Mid-Tier Artisan Market

Shikatani Lacroix Refreshes Tostitos Packaging with Fun Shapes and Colors

Applying Package Design Principles to Foodservice Nutritional Claims

Shikatani Lacroix Wins Two Global Package Design Awards

Shikatani Lacroix Wins Three GOOD DESIGN™ Awards

Shikatani Lacroix Wins 2016 GDUSA American Package Design Award

Shikatani Lacroix Wins ICSC Canadian Shopping Centre Award

Pepsi Scores with World Cup of Hockey Jersey Cans

Pepsi World Cup of Hockey

Retail

Foodservice

Corporate

TORONTO

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