Shikatani Lacroix is proud to announce that we have won a 2018 American Graphic Design Award in the packaging category. The award, which is presented by Graphic Design USA, is in recognition of the packaging design done for Crave, the latest frozen food brand from Kraft Heinz Canada.
“To win an American Graphic Design Award is a tremendous honor,” says Jean-Pierre Lacroix, president of Shikatani Lacroix. “All the credit is due to the amazing team that worked on the project, and our clients at Kraft Heinz Canada for giving us the opportunity to design something original and eye-catching.”
When describing the project, Shikatani Lacroix’s Creative Director, Gary Oakley, explained that “we wanted the packaging to reinforce the brand’s taste credentials, satisfying portions, and real ingredients.”
Crave was launched across Canada in March of 2018. To find out more about the project, read our case study here.