Inspiring the Future of Consumer Experiences
Inspiring the Future of Consumer Experiences
FINANCIAL SERVICES Investing today in profitable brand futures for financial institutions. Financial institutions face branding and design challenges just like any other brand. In fact, because their business is their customers’ money, they are retailers who must work even harder at earning consumer trust and maintaining long-lasting loyalty. DOWNLOAD Related Work Related Insights Related News […]
Financial Services Read More »
Specialty frozen food retailer M&M Meat Shops, now M&M Food Market, has partnered with Toronto design firm Shikatani Lacroix to embark on the most transformative redesign in the brand’s 35-year history. To support the reinvention of the M&M brand, Shikatani Lacroix designed a new store concept and in-store experience, developed a new logo, redesigned the
Shikatani Lacroix Redesigns M&M Meat Shops Read More »
Ever get the feeling that you’re living in the future? Smart accessories can wake you up at the optimal time in your sleep cycle. Cars can drive themselves. And packaging can communicate with you, sharing more information about the product inside than what you can read on the label. The use of augmented and virtual
AR/VR Tech in Packaging: Here to stay or gone tomorrow? Read More »
The digital design strategy sphere represents the next frontier of competitive advantage. With product information at their fingertips, digital retail technologies connect and empower today’s customer like never before. Consumers expect to be engaged and communicated information relevant to their lifestyle and needs. Online and mobile, from show-rooming to price-checking, consumers are swiftly shifting the
Blink Factor in the Digital Retail Sphere Read More »
To effectively represent its national membership, CRFA needed a name that was strong, clear and memorable. The new name Restaurants Canada builds on its past brand equity while signalling a new era for the association.
Restaurants Canada Read More »
Six steps towards ensuring brand alignment Shikatani Lacroix has conducted a study on brand coherence with more than 120 companies worldwide to determine how businesses create and refine their brand position, and integrate it within their organization. The report looks at the perceived impact of an organization’s branding initiative and the challenges to launching an
Organizational Brand Coherence Read More »
Petro-Canada needed a new communication strategy for employee branding and student recruitment.
