Design Innovation

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CZ Bank Unveils New Immersive Branch Experience with Shikatani Lacroix

On Friday, March 24, Shikatani Lacroix client China Zheshang Bank celebrated the unveiling of its newly redesigned flagship bank branch in Beijing. The award-winning new concept, conceived by Shikatani Lacroix in partnership with strategic branding consultancy MetaThink, uses cutting edge research and technology to meet consumer needs in one of China’s largest banks. Richard Dirstein,

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What Agile Banking Means to Today’s Customer

In the world of banking, customers’ priorities are shifting. Omni-channel banking services, though still desirable, are giving way to highly curated and differentiated experiences that create deeper emotional connections. Recent research conducted by our firm for the banking industry clearly identified the branch continues to play a pivotal role in building relationships, with branch staff

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Lacroix Discusses AR, VR, and Neuroscience on HOW Design Live Podcast

Jean-Pierre Lacroix, President of Shikatani Lacroix, joined Ilise Benun on the HOW Design Live Podcast to discuss his upcoming presentation at HOW Design Live. Shikatani Lacroix has pioneered the combination of Augmented Reality (AR), Virtual Reality (VR), and neuroscience to design spaces that engage and attract customers. Jean-Pierre Lacroix discusses how this research empowers designers

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Award: Shikatani Lacroix Wins Progress Sitefinity Website of the Year Award

Shikatani Lacroix has won Progress Sitefinity’s Website of the Year Award in the Ecommerce category for our design and implementation of M&M Food Market’s new website. Shikatani Lacroix and M&M Food Market were shortlisted for this award following our Sitefinity Website of the Quarter award win for Q1 2016. After being named a finalist in

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Centre for Digital Experience

What is Digital Experience and Why It Matters When: Tuesday, March 21st, 5-7:30pm What: Centre for Digital Experience (CDX) Where: Marriott Hotel, Toronto The Centre for Digital Experience (CDX) is a non-profit program for digital media use development. The event attracts members of the brand, retail, end users and supply communities. Join Richard Dirstein, Shikatani Lacroix’s Principal and EVP Design and

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Drive Foodservice Growth with These Transformative Strategies

The foodservice industry has seen slow growth for the past decade and the competition is heating up with new brands entering the marketplace. In addition, the growth of mobile and online digital channels are changing the way consumers are ordering and eating out-of-home meals. Our work helping foodservice brands remain relevant and meaningful has allowed

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The Three Tiers of Immersive Customer Experience

The banking industry is shifting into a new era thanks to disruptive forces such as fintech start-ups, and in response to new needs and expectations of emerging demographic groups, specifically millennials. This massive target group has come of age, but they want different things from a financial institution than their parents given that their life

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Retail Banking 2017

Will your Branch of the Future resonate with your future customers? Branch transformation has been on the agenda of nearly every banking conference for almost a decade now, but there’s no evidence that any bank has landed on an Apple Store equivalent for retail bankers. Popular transformation strategies propose staff reduction and smaller networks, thanks

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Do Restaurant Robot Waiters Actually Provide Great Service?

Advantages, Disadvantages, and Societal Acceptance There has been a lot of talk recently about robots being introduced in a variety of industries, from hospitality to retail. At the Henn-na Hotel in Japan, for example, a robot dinosaur greets you at the front desk. Mario the robot greets guests in 19 languages and monitors the buffet

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Toronto Blue Jays Immersive Flagship Store Celebrates the Fans

Shikatani Lacroix developed a retail brand strategy for the Toronto Blue Jays and captured its patriotic values. The flagship store launched in August 2014 and resides in CF Toronto Eaton Centre. Design work includes a vibrant digital entranceway and an immersive interactive journey including seven unique digital experiences and 16 screens. Nominating Company: Shikatani Lacroix

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Shikatani Lacroix Wins Three GOOD DESIGN™ Awards

Shikatani Lacroix was awarded three prestigious GOOD DESIGN™ awards by The Chicago Athenaeum: Museum of Architecture and Design and The European Centre for Architecture Art Design and Urban Studies. The award honors innovative industrial, product and graphic designs from across the globe. Shikatani Lacroix has been recognized for its inventive Smartfood and Doritos 3D Evolution

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Moving Beyond Digital Menu Boards to Immersive Experiences

We are seeing a major shift in the foodservice industry, moving away from conventional menu boards to new, brighter, digital versions. Much has been written about the benefits of menu boards, such as the ease of changing items and price, the ability to grab customers’ attention through motion, and reduced perceived wait times. We foresee

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Five Things to Consider During a Financial Institution Transformation

For the past decade our firm has been helping financial institutions manage tremendous industry and cultural changes, helping them remain relevant to their customers and to find efficiencies required to sustain growth. Our projects often start with the move to smart banking and new channel strategies that have lead to a decline in branch number

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Digital Outlook 2017 – The Transformation of Business and Communications

There has been a massive evolution in digital technology over the last two decades that has resulted in a major shift in customer expectations. Doug Bannister, CEO and CTO of leading software solutions company Omnivex, is an industry pioneer who has spent the last 25 years at the forefront of this digital transformation. In this

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The Integration of Neuroscience with Augmented and Virtual Reality

Shikatani Lacroix designs realistic retail environments using 3D technology that are visualized on augmented reality (AR) and virtual reality (VR) devices to allow clients to experience the retail concepts before physical prototypes are built. To validate the effectiveness of these concepts, Shikatani Lacroix partnered with True Impact to accurately measure a consumer’s emotional response to

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Pepsi World Cup of Hockey

PROJECT Pepsi WCH CLIENT PepsiCo Related Services Brand Strategy Design Innovation Packaging Design PepsiCo, an official partner of the World Cup of Hockey 2016, retained Shikatani Lacroix to design limited edition cans to highlight this partnership. Share on twitter Share on linkedin BACKGROUND The 2016 World Cup of Hockey features eight teams competing for an

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