Retailers and marketers face a new set of retail opportunities thinly veiled as challenges. Looking at the glass half empty perspective – the challenges – today’s grocery shopper faces a complex and confusing retail environment with more than 60,000 supermarket products, and these numbers continue to grow along with the range of retail channels available. To amplify the […]
Retail Opportunities: Designing Impulse Purchases Read More »
New Twistos Baked Snack Bites are adding a much-needed twist to the daily snack routine of consumers across the nation. Available in Bruschetta, Parmesan and Garlic, and Asiago flavors, Twistos Baked Snack Bites are a light-textured and crispy baked snack that can be enjoyed on their own or served as a complement to soups or
New Twistos Baked Snack Bites Twist Up Snack Time With Vibrant Flavor Combinations Read More »
Every year, the Association of Registered Graphic Designers (RGD) Student Awards program recognizes emerging designers, and encourages new talent on their path down the Design Way. Every year Shikatani Lacroix sponsors the packaging category of this award program. With many distinct submissions, the 2013 Shikatani Lacroix Award for Packaging has been awarded to up-and-coming design talent
Design student Loretta Ryan wins Shikatani Lacroix Packagin Design Award Read More »
Shikatani Lacroix conducted a packaging audit of popular pet food brands and an online survey of pet owners to determine key trends and consumer insights in pet food packaging. This webinar discusses: An audit of 45 pet food brands Key trends and consumer insights Purchase drivers Packaging health claims Fill out the form below to
Pet Food Packaging Read More »
Shikatani Lacroix created private label brand positioning, brand strategy, and packaging design for Shoppers Drug Mart private label Life Brand
Shoppers Drug Mart Read More »
Consumer Packaged Goods companies of all sizes should employ a packaging design brief for all package design initiatives. A design brief is a useful document that gives an outline of the design request from the customer to an agency. In this blog, we outline and explain what contents need to be included along with a
How To Write A Packaging Design Brief (With Free Template) Read More »
Shikatani Lacroix created a breakthrough structural package and graphics that clearly reinforced the emotive and functional benefits of Vivitas.
