By

Drink Blink: Sips of Canada

Savor the diverse scenery and unique elements of Canada with Moosehead’s classic beer — encapsulated in exquisitely designed cartons, cans, bottles, and various merchandises.
CLIENT
Moosehead Breweries Limited
PROJECT

Various Packages for Moosehead

RELATED SERVICE

Package Design

A box of Moosehead beer, two cans of Moosehead Ale, and a bottle of Moosehead Ale on a table.

THINK

Moosehead, a renowned Canadian brewery steeped in tradition, holds a special spot in the hearts of its fellow countrymen. Yet, this familiarity may lead to potential difficulty in catching customers’ eyes at brick-and-mortar stores with a single package design. From Moosehead Pale Ale to seasonal editions of Moosehead Lager, we aim not only to captivate both new and loyal consumers but also to highlight the distinctive experiences cherished by Canadians.
Moosehead Summer
Three cans of beer on ice, each with a different design.

BLINK

Imagine cracking open a can of Moosehead’s summer brew by the lake or relishing the winter wonderland with a can of beer featuring our beloved snowy scenes. Our packages capture the very essence of Canada’s beauty, creating an emotional connection with Moosehead’s thoughtfully crafted beer — sip by sip.
A collage of two photos. On the left, there's a glass of beer on a wooden table with a person standing behind it. On the right, there's a graphic…
A bench with advertisements on it, including one that says "You've arrived" and another that says "PATIO".