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FUN IN EVERY FRAME!

Unleashing creativity with great design for FUJIFILM Canada’s Instax Camera Bundles.
CLIENT
FUJIFILM Canada Inc.
PROJECT
INSTAX Camera Bundles
RELATED SERVICE
Package Design
A boxed product, specifically an InstaMom camera, with its packaging open to reveal the camera inside.

THINK

FUJIFILM Canada Inc. is offering Instax Camera Bundles via different retailers. However, grabbing customers’ attention in physical stores could be challenging. To stand out on the shelf, eye-catching, informative, yet coherent packaging designs were required. The goal was to capture the essence of youthful joy and excitement that comes with the products.

A boxed set of Insta Mini 12 camera accessories, including a camera, lens, strap, and case, displayed against a pink background.
A boxed product, which appears to be an Instax Mini camera bundle, displayed against a pink background. The box contains the camera, two rolls of…

BLINK

Inspired by the vibrant and playful nature of the Instax Mini camera available in an array of pastel colors, the aim was to showcase the iconic cameras, film packs, and various accessories through thoughtfully designed cartons. The bundles stand out on the shelf in vivid colors, eliciting a bright, fun, and happy package experience. Additionally, the side panels clearly communicate the assortment of products included. Customers are encouraged to embark on their creative journey with the all-in-one Instax Mini Bundles. Every moment becomes a cherished memory, waiting to be captured and shared in an instant.
The image displays a collection of Instax Fujifilm cameras, accessories, and photo frames in various colors, arranged on a colorful background.