MEET OUR TEAM

Strategic design lies at the core of all we do. We have built a creative and dynamic team of designers and thinkers who are leaders in their respective fields of expertise and who provide clients with powerful insights during project execution.


We don’t simply deliver on clients’ requests; we question, research, direct, enhance and steer these desires towards designs, brands, products and services that successfully chart new customer territories with results that exceed expectations.

We operate on the principles of collaboration and engagement, always ensuring that the voice of the client and their stakeholders are heard. We guide organizations toward the desired branding and design destination.

JEAN-PIERRE
LACROIX

President
Strategic Vision

RICHARD
DIRSTEIN

Executive VP
Design & Innovation

DEREK
PETRIDIS

Chief
Financial Officer

Diane
Mullane

VP Client Services

Beverley
Wells

VP Branded Environments

Kim
Yokota

VP Graphic Design

Gary
Oakley

Creative Director, Graphic Design

Kevin
Chan

Director Retail
Client Services

Melina
Deines

Director of Strategy

Murtuza
Kitabi

Director of
Creative Services

Lori
Smale

Account Director

DEVON
ROSE

Account Director

VINCE
ARIETE

Retail
Project Manager

SHERYL KELLER
ZEISMNAN

Director of
Wayfinding

Christopher Woo

Design Director

Mark
Willard

Art Director,
Production

Anji
Persaud

Account Manager

Julia
Morgan

Sr Interior Designer, Branded Environments

Lou Peluso

Senior Production Designer

Amanda
Olfati

Design Production Manager, Branded Environments

Lynn
Giles

Senior
Graphic Designer

Kashiya
Taylor

Designer, Digital Experience

David
Magnus

Technical Director, Digital Experience

Matthew
Wilson

Communications Strategist

Max
Lin

Architectural Technologist, Branded Environments

Paula
Jacobs

Production Designer

Ellen
Evered

Senior
Graphic Designer

Jake
Colosi

Graphic Designer

Serena
Prosser

Designer, Branded Environments

Annika
Carroll

Communications Coordinator

Omri
Golan

Web & App
Developer

Jim
Chang

New Business
Coordinator

Carson
Simunkovic

Financial Accountant

Stephanie
Yeung

Administrative & Finance Associate

Feifei
Li

Managing Director, Shanghai

Jenny
Lu

Office Manager, Shanghai

Kevin
Zu

Senior Designer, Branded Environments

Alex
Paglia

Jr. Developer