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Is Your Business Targeting the Right Personas?

https://www.sld.com/white-papers/developing-better-customer-personas/

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White Paper July 15, 2018 by Jean-Pierre Lacroix
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Is Your Business Targeting the Right Personas?

The importance of customer personas is becoming increasingly recognized as personalization becomes more possible, and specificity wins sales. But how exactly do you develop customer personas, and how detailed should they be? In this white paper we describe the process of developing personas and explain how to communicate them to your team.

Please fill out the form to find out how to develop targeted customer personas.

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