Retail Design Institute Celebrates Calgary Co-op’s Design Excellence
Shikatani Lacroix’s design and implementation of Calgary Co-op is being inducted into Retail Design Institute’s “Class of 2016” at the 46th Annual Awards Gala and Fundraiser today in New York City.
Calgary Co-op, a strong performer in Calgary’s supermarket sector, embarked on a redesign of its stores to address increased competition from new and existing competitors. Shikatani Lacroix’s design transformed the grocery store into a contemporary supermarket that was strongly differentiated from competitors and offered an immersive and playful shopping experience.
“We are very pleased with our latest store design, which we brought to market with some outstanding design work from Shikatani Lacroix,” said Ken Keelor, CEO of Calgary Co-op. “Our customers and our team members are loving the cheerful new store at Auburn Bay… [SLD’s] new design for Calgary Co-op hit it out of the park.”
The new store design is intended to draw the customer in through the “Fresh” department and then entice them to visit added-value offerings such as the café and pharmacy. Shikatani Lacroix created more excitement in the center of the store (an area that typically underperforms in supermarkets) by introducing cross-merchandising displays.
“We’re thrilled that the Retail Design Institute’s panel of judges has chosen to recognize and celebrate Calgary Co-op’s transformation,” said Richard Dirstein, Shikatani Lacroix’s EVP of Design and Innovation. “Our design was the product of incredible creativity and collaboration between our SLD team, Calgary Co-op, and Level5 Strategy Group.”
Retail Design Institute will honor Shikatani Lacroix, Calgary Co-op, and fellow winners at the 46th Annual Awards Gala and Fundraiser this evening at Chelsea Piers in New York City.