Brand Design
Identity systems and communications that make a brand instantly recognizable.
- Visual Identity Design
- Style Guidelines
- Corporate Communications
- Out-of-Home Marketing
- Brand Architecture
- Copywriting
Our Services: Brand Design, Digital Experiences, Package Design, Retail Experiences & Strategy
The world is in motion, changing at an unprecedented speed. Brands are living, evolving entities, not static or fixed. How do you keep up? How do you get ahead?
What we believe
Emotion drives consumer choice in the Blink of an Eye.
What we do
We design the future of consumer experiences. We transform brands to become inspirational and connect with consumers' hearts first.
Digital Experiences
Connected digital products and content that carry the brand across every screen.
- Web Design / Compliance
- Mobile App Development
- Content Strategy & Management
- Content Production
- Digital Signage
- AR / VR Experiences
- UX / UI Design
Package Design
Packaging that wins the shelf and holds up from concept to final art.
- Conceptual Design Innovation
- Design Roll-Out, Final Art, Art Direction, Illustration & Photography
- In-Store Activation
- Regulatory Guidelines
- Multicultural CPG Initiatives
- Private Label Design & Optimization
Retail Experiences
Physical spaces and rollouts that turn foot traffic into brand connection.
- Retail Design
- Retail Activation & Pop-Up
- Environmental Graphic Design
- Merchandising
- Roll-Out Optimization
- Design Guidelines
Strategy
The thinking that sets the direction before and around the design.
- Strategic Foresight
- Branding Strategy & Positioning
- Naming
- Research & Insights
- Digital Strategy
- Service Design
- Strategic Communications
- Employee Engagement
- Channel Strategy
- Branding Big Idea
- Portfolio Optimization
See our approach in action across our case studies, white papers, and insights.
Frequently asked questions
What services does Shikatani Lacroix Design offer?
SLD offers five core practices: Brand Design, Digital Experiences, Package Design, Retail Experiences, and Strategy. Together they cover everything from visual identity and packaging to web, environments, and brand strategy.
Do you handle both package design and retail experiences?
Yes. Package Design and Retail Experiences are two of our five practices, and we often deliver them together so the shelf and the store tell one consistent brand story.
Do you provide brand strategy as well as design?
Yes. Our strategy work, including foresight, positioning, naming, and research, sets the direction before and around every design engagement.
Where is SLD located?
We work with brands worldwide from our offices in Toronto, Canada and Shanghai, China.