Sanford
Known for its success with renowned brands like Sharpie, Paper Mate and uni-ball, industry leader Sanford inked a deal with Shikatani Lacroix to develop a complete retail merchandising program to reinvent the image of their upmarket lines of fine writing instruments. The innovative retail initiative was to create a store within a store - a distinct environment for the brands, positioned for maximum exposure within Chicago’s prestigious downtown Marshall Field’s store.