Insights
This section integrates content from our former thought leadership site Design Lounge to provide marketing professionals with a one-stop shop for industry news, applicable case study examples, and insightful thought leadership, including in-depth proprietary research and Outdoor Advertising as well.
Interviewing the top minds in the industry today, we also produce original podcasts discussing brand strategies, market trends and business concerns that address issues currently affecting your organization. Our insights equip brand marketers with the tools for success and provide a platform for discussion. Cruise our pages and don’t hesitate to contact us with any questions or requests.
Latest Insights
Six Things That Banks Should Avoid During Customer Experience Transformation
For banks, Customer Experience (CX) transformation is full of challenges and opportunities. As markets evolve, new regulations are introduced, and financial behaviors shift, businesses must
SLD Recognized at The China Business Impact Awards
We’re thrilled to share that SLD was awarded second place for the “Most Innovative Business Solution of the Year” under the China Business Impact Awards,
Is Retail Banking Ready For AI-Driven Advice?
Since the launch of ChatGPT in late 2022, generative AI has been a popular topic of conversation. Microsoft’s Copilot, Google’s Gemini, and Claude followed, as
Retail Design: The Power of Exterior (Re)branding
For retail design, creating great customer experiences isn’t just about the store’s interior. How it looks from the outside is equally important. The way your
The Benefits of Rebranding Your Non-profit Organization or Charity
Rebranding a non-profit organization or charity offers a strategic opportunity to realign the visual identity with its core vision and mission. Through a thoughtful system
How Legacy Brands Can Become Relevant Again
Widely popular brands can become yesterday’s news for a variety of reasons. Trends change, and new brands disrupt old ones. Established perceptions that once drove